Studies & Reports Browse key findings and reports that highlight the effectiveness and reach of local broadcast TV. Back to School and College 2025High-Net-Worth ReportMother’s Day 2025CIMM TVB Local TV and Video Innovation Showcase2025 Media Comparisons Study2024 SVOD StudyThe 2024 Voter Funnel Study2024 Video Media Devices and Usage Study2024 Severe Weather Emergency Survey: Hurricanes Helene & FrancineHoliday Shopping Analysis 2024Numbers that Measure Up! TV and DigitalNielsen’s Gauge Report Doesn’t Tell The Full StoryPurchase Funnel 2025Full Year 2024 Spot TV Key Industry BreakoutsTVB Insights
