Sports Survey VOD
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Presented by: Andrew Karamouzis, VP, Marketing Research Director
In today’s media landscape, there are more places than ever before to view sporting events and consume sports content. Not only are sporting events televised on traditional media, like broadcast and cable, but on streaming services as well.
Realizing this, TVB fielded a brand-new 5,000-respondent sports survey, conducted by the well-regarded research company, Dynata, with the main objective to identify the top platforms that people use to watch/listen to sporting events and content.